How to remove Yandex Zen in the browser

How to turn off Zen – many users are looking for an answer to this question, who want to remove the feed of service publications from the main page of the search engine, or from the start page of the browser. This desire arises in some users for several reasons.

Yandex Zen (Yandex Zen) is a personal recommendation service that shows users records and publications collected in one place, automatically selected according to the interests of a particular user. Yandex studies the user’s preferences, accumulates the available information, and, based on the results, displays the corresponding types of publications in the Zen feed.

Immediately after the launch of the service, Yandex Zen accepted some sites that met certain requirements, which can send their articles to the Zen feed via RSS. Then the service became open to all users who can start a channel on Zen to publish their notes.

Naturally, Yandex began to show its service on the main page of the Yandex search engine, in its browser extensions, and in an application for mobile devices. Therefore, Zen sees most users on the initial page of the browser, or when accessing the services of the Yandex search engine.

Why users want to remove Yandex Zen from the Yandex page

The main reasons prompting the user to look for information on how to remove Yandex Zen from web pages on the Internet:

  • because of the distraction to Zen;
  • many publications on the Yandex Zen service are of poor quality.

These two main reasons are interrelated. Now I will explain why.

The bulk of publications on Zen are shown from channels created by platform users. Announcements of articles transmitted from sites occupy an insignificant part of the total mass of publications in Zen. These two sources of information are created with a different approach to writing content.

For a site on the Internet, an article is written according to certain rules that take into account various parameters: keywords, design, etc. This is necessary so that the search engine can understand the meaning of the article, add the article to the search results in order to bring it to a certain position. The attendance of this page, the overall success of the site, mainly depends on this.

When creating an article for a Zen channel, you do not need to think about keywords and promotion of the publication, Yandex independently shows the article to other users who are interested in a particular topic. The main thing is to come up with a catchy title for the note and make more posts on the channel.

After achieving results that reflect some channel success, the thematic channel owner can enable monetization. As a result, Yandex shows ads in Zen’s notes, while earning money itself and letting the channel owner earn money. Making money in Zen has become much easier than developing your site on the Internet for a long time.

Many people are chasing easy money, some own dozens of channels for which specially hired people write articles. Because of this, more than 90% of publications in Zen are outright crafts. Their goal is to get more views and earn money, while the quality of the article is not in the first place.

Users respond to enticing headlines, read, and as a result, often waste time reading, for the most part, publications of a “yellow” nature. And in the comments under many articles on discussion topics, “hell” is going on.

Yandex is trying to put things in order: it removes channels, fights clickbait in article titles, but this does not yet solve the problem with low-quality content, specially written to get as many views as possible, and, accordingly, earn money on advertising.

Therefore, some users need to remove Zen from the Yandex home page in the browser and on the mobile device. Disabling Zen occurs in several ways, depending on how the recommended content feed is displayed on the web page:

  • on the main Yandex search page in all browsers in the same way;
  • in the settings of Yandex Browser or Opera browser;
  • in the settings of the Yandex Visual Bookmarks extension in Google Chrome, Mozilla Firefox, Microsoft Edge (Chromium), etc. browsers;
  • from the Yandex app settings on a mobile device running Android.

Zen blocks are displayed below the search area on the yandex.ru website, on the home pages in Yandex and Opera browsers, in other Internet browsers if they use the Yandex Visual Bookmarks extension as the browser start page.

In this article, you will find instructions on how to remove Yandex Zen from the browser start page, and how to remove Zen from the main Yandex search page.

How to disable Yandex Zen on the main Yandex search page

First, let’s see how to disable Yandex Zen in Yandex Browser. Yandex Browser is included on the browser start page and on the Yandex search page. We will need to remove Yandex Zen from the main page of the search engine and remove Zen from Yandex Browser.

First, let’s figure out how to disable Yandex Zen on the Yandex page in all browsers. To do this, make the following settings changes:

  1. Scroll down the scroll wheel.
  2. A panel will appear at the very bottom, on which the “Collapsed Blocks” button is located. When viewing the top of the browser window, this bar is not displayed.
  3. Click on the Collapsed Blocks button.
  4. In the Blocks Per Page window, move the slider next to Zen to the Off position.
  5. Click on the “Save” button.

In the “Block on the page” window, you can disable unnecessary blocks of various services that are displayed on the Yandex home page. If you disable all blocks, the main page of the search engine will be almost empty of various elements.

The settings for the main page of the Yandex search engine are stored in browser cookies (cookies). In the case of cleaning from the settings of the browser itself, or as a result of cleaning the computer (deleting unnecessary files) using a specialized optimizer program, cookies may be deleted. Therefore, this parameter flies after cleaning in all browsers. You need to change your browser settings again.

How to disable Zen in Yandex Browser settings

The option to show Zen must be disabled in the Internet browser settings. The procedure differs depending on the browser.

Let’s see how to remove Zen from Yandex browser. Make the following settings:

  1. Click on the “Yandex Browser Settings” button (three bars).
  2. Select “Settings” from the context menu.
  3. In the left column, click on “Interface”.
  4. In the “New Tab” section, uncheck the box next to “Show Yandex.Zen recommendations feed”.

How to remove Yandex Zen from Google Chrome

In the Google Chrome browser, Zen can be displayed on the page of the Yandex search network or when using the extension for Yandex visual bookmarks. Now we will see how to disable Yandex Zen in Google Chrome.

Go through the following steps:

  1. On the visual bookmarks page, click on the “Settings” button located in the lower right corner under the bookmarks.
  2. The “Bookmarks” menu contains the settings for the “Visual Bookmarks” extension. Uncheck the box next to “Show in a new Zen tab – a feed of personal recommendations.”

Zen will disappear from the visual bookmark page in Google Chrome.

There is a radical way to remove Zen: disabling the Yandex Visual Bookmarks extension in the browser, using a different home page.

How to remove Zen in Mozilla Firefox

In Mozilla Firefox, Zen is removed in the same way as in the Chrome browser:

  • Users of the Yandex Visual Bookmarks extension need to go into the extension settings to disable Zen (the whole process is identical to disabling the recommendation feed in Google Chrome).

How to turn off Zen in Opera

In the Opera browser, you need to disable the Zen that appears on the home page after starting the program. You can do it this way:

  1. Click on the “Opera” button, select “Settings” in the context menu.
  2. Click on the triangle button next to “Advanced”.
  3. Click on the “Browser” option.
  4. In the “Home Page” section, in the “Show news on the home page” option, move the slider to the “Disabled” position. After that, Yandex.Zen news will no longer be displayed in the Opera browser.

In Opera, you can use an alternative way:

  1. Enter the command in the address bar of the browser: “opera: flags # yandex-zen-news” (without quotes).
  2. In the “Yandex Zen news” option, change the “Default” parameter to “Disabled”.

How to disable Yandex Zen on Android

On mobile phones running the Android operating system, the Yandex app and the Yandex Browser app show a Zen recommendations feed.

In the Yandex application, you can remove Zen as follows:

  1. In the Yandex application, click on the rightmost button at the bottom of the screen.
  2. In the next window, click on the settings icon (gear).
  3. In the Settings window, in the General group, click on Ribbon Settings.
  4. In the “Service Cards” section, turn off the “Zen” option.

To disable Zen in the mobile Yandex Browser, go through the following steps:

  1. In the Yandex browser, in the search bar, click on the three dots.
  2. In the window that opens, select “Settings”.
  3. In the Personal Feeds section, turn off Show Recommendation Feeds.

Article Conclusions

Many users want to know how to turn off Zen on the Yandex home page in order to hide the recommended news feed. Not all users are satisfied with the presence of the Yandex Zen block on the browser’s home page or on the Yandex search page. Users can remove the Zen recommendations from the browser after changing the settings of the search engine page or expanding the visual bookmarks.

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